Seminar on "Rural and Digital Business in India"
Event Day Date
Seminar on "Rural and Digital Business in India" Saturday 13th February, 2016

A Seminar titled "Rural and Digital Business in India" was organized in the Auditorium at Dr. K. M. Vasudevan Pillai Campus for 1st year MMS students of PiMSR on Saturday, 13th February, 2016.

Two eminent and highly experienced executives from the industry were the guest speakers.

The first speaker, Mr. Vivek Khandelwal, Business Unit Head, Smollan India (Hindustan Unilever Field Services) took an interactive session on Rural marketing, retail and Modern Trade. Students got insights out of his practical experience and cases he shared.

The second speaker, Mr. Keyur Desai, Vice President and IT Strategist, ESSAR spoke on Digital Disruption and their implication in for business. Mr. Desai imparted insights on Digital Marketing, Cyber Security, Virtual World, Internet of Things etc.

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